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Digital Media Readiness

Digital Media Readiness

How prepare is your country for ICTs?

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the World Economic Forum has taken the definition of a nation’s readiness to adopt and embrace progress and applied it to the industries of media, entertainment and information, creating a framework to be used for assessing digital-media readiness.


The World Economic Forum’s Global Agenda Council on the Future of Media, Entertainment & Information has developed the Digital Media Readiness (DMR) Framework, which will assist in measuring a community’s access to and use of MEI products, services and content, referred to simply as “digital media”. Communities can include nations, cities or any other collective of citizens that can benefit from digital readiness. An application of the framework can be used to help rank countries or cities according to their readiness to participate in and embrace digital media, and to stimulate investment in areas that increase readiness. However, actual ranking would require further development of the metrics layout for each indicator in the framework, including the measuring of each across a significant community base. 

June 2016